| Description: | To connect Laguna Beach and worldwide listeners with an open-door policythat allows the exposure of “Generational Alt Rock” musicians, non-profits,and community causes.VisionLocally focused FM radio is vital to a community.Value Statements- We believe our audience can be connected through a local radio stationthat immerses itself into the arts, culture, events, and music of acommunity.- We believe talented, under-recognized musicians deserve exposure, andwe strive to be a resource for them.- We believe that our audience is witty, intelligent, and sophisticatedin their musical taste. We aim to entertain at a level that exceeds that ofcommercial radio.- Responsiveness, availability, and communication are a priority for ourstaff and volunteers- We are dedicated to developing the talents of on-air hosts, studentinterns, and special needs volunteers.- We strive to bring people together through real-time, live announcingabout local news, weather, traffic, and emergency preparedness. |
